Hobie: Master of Water, Wind and Waves

Hobie Alter’s genius and innovation shaped and changed the entire cultures of surfing and sailing.

Hobie, the man and the brand, created an empire of surfboards, catamarans, monohull sailboats, powered craft, radio-controlled model gliders, apparel, sunglasses and so much more. And that was just the foundation for many other amazing endeavours in this incredible life story of a Californian surfer whose prime motivation was always “to build them a toy, and a game to play with it.”